Starting August 23, 2007, BURGER KING® restaurants across the United Arab Emirates will add to children’s thrill of going back to school in a very special way. Children will receive fantastic giveaways with the purchase of every delicious Kid’s Meal.^

This line-up of souvenirs is based on characters from two well-loved cartoon series’ ‘Ed, Edd & Eddy’ and ‘The Powerpuff Girls’. The fabulous goodies include Backpacks, Sports Packs, Pencil cases, Beverage Tumblers and Sketch Pads which will be available in blue, yellow and red for boys and orange, green and pink for girls.

Commenting on the latest promotion, Mr. Yasser Abdel Azim, director of marketing and business development for First Food Services L.L.C., the BURGER KING® franchisee in UAE, said, “We at BURGER KING® believe that education is a very important aspect in a child’s life and hope that our children approach this new school session with immense anticipation and that our premiums have been able to contribute in a significant way towards it.”