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BURGER KING® RESTAURANTS AND ‘WITHIT’ PARTNER TO MAKE BACK-TO-SCHOOL MORE FUN
During the exclusive ‘withit world’ promotion, BURGER KING® restaurants will offer an exciting range of souvenirs that double up as essential classroom instruments, such as pencil cases, rulers, notebooks and pencil toppers. Restaurant guests will receive one of six ‘withit’-themed souvenirs with every purchase of a BK® Kids Meal, including Easy Tiger Clip, Lenticular Ruler, Cheeky Monkey Pencil Topper, Mini Notebook, Glamour Puss Clip, and Pencil Case.
The all-new ‘withit’ toy line epitomizes the concept of fun-based learning, and BURGER KING® restaurants are delighted to bring this exclusive collection to the UAE. “These souvenirs are fun and entertaining for children and will also serve their back-to-school needs,” said Yasser Abdel Azim, Director of Marketing and Business Development for First Food Services L.L.C., the BURGER KING® franchisee in UAE.
Truly an international phenomenon, ‘withit’ exploded into the UK retail marketplace as a must-have word-picture item for kids and young adults wanting the latest and coolest trends.
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